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this chapter is going to talk about consumer buying decisions which means someone will buy and sell droducta and how you use them products.

vocab for this chapter are
 
Comparison shopping: Means comparing the price, quality, and services with one product to another.
 
unit price: Is a price per unit of measure.
 
Promotion Sales: Are sales in which businesses promote the sale of regular merchandise by making temporary price redutions.
 
Clerance sales: Are used to clear merchandise that stores no longer carry in stock.
 
them are just a few

This chapter will list steps to follow when making a buying decision it will explain the importance of a bussinesses reputation and the value of brand names. It will out line how a consumer becomes an efficient shopper.  and it will describe the consumer price index.

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brett sams is the man